Live Viral Content Creation Links
Photos click through to live links
Fashion Nova
Case Study: Increased Fashion Nova reels reach on Instagram to reach to 1 - 5 million+ views for each shoot by optimizing content for the the algorithm and leaning into the brand voice. This created a returning fan base who loved to share and comment on the content. Viral posts have time and time again sold out inventory of product and helped buyers learn what to re-order or buy for next season. (The previous average was 300k views a reel)
More links: 4-in-one Coat | Summer Kick-Off BTS Video | Funny Khols Ad | Janet Spin
Fashion Nova Denim Editorial Campaign
Conceptualized, directed, and edited
Nova Beauty 1 Year Anniversary Editorial
Conceptualized, directed, and edited
Fashion Nova Youtube
Generated questions for the podcast
Nova Men
This or That | Date Night | Suit Swap | Shirt Pull | Pants Pull
Bryan Hearns Celeb Fashion Designer
Edited and planned strategy - grew account to 100K in under a year
More links: Denim Looks